Abbey’s Hope
No One is Watching
AGENCY & LINE PRODUCER
Drowning is the leading cause of injury and death for children under the age of five. This PSA for Abbey’s Hope focused on showing how easy it is for a child to drown with adults nearby. Our tenacious actress fake drowned 17 times to help convene the need for water safety and how to become a Water Watch Dog.
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Director: Alex Horner
Agency: GdB
Creative Director: Doug deGrood
Art Director: Clark Lamm
Copywriter: Mark Razidlo
Audio Mix: Dan Kramer, Sister Boss
Colorist: Oscar Oboza, Nice Shoes